10 Even More Secrets and Tips for Writing Better Solo Ads – Part 3

Here are 10 secrets and even more tips for writing a better ‘solo ad’. This is part 3 of 3 articles that should go a long way in improving all of your advertising. This article will go into more advanced tips and secrets. But to write good ads, all of these tips need to be part of your ad writing process.

1) Use a testimonial – Testimonials work great on websites, so why not use one on your individual ad? You can even use a short one as the subject line. With all the spam, it’s getting harder and harder for people to believe your ads. But by using a testimonial or two, you can make your ad a bit more believable. Try using one in your ad and see if you get more visitors to your website.

2) Add an extra bonus – You can also add an extra bonus offer in your ad. So everyone who visits your website and buys your product or service will receive an additional bonus from you. Everyone likes bonuses, so this should help drive additional visitors to your website. Remember to offer only good bonuses, not something that has been around for a long time. Create a special report related to your product and now you have an exclusive bonus that no one else offers.

3) Low Price Offer – Try offering a special discount only available on your ad. Have a separate website just for this listing that has the discounted price. Remember that it doesn’t have to be a huge discount: a 10 or 15% discount would be a good incentive. Also be sure to write something like this in your ad: “ABC Ezine subscribers only”

4) Use a limited time offer – Here’s another good one. It has a limited time offer. Someone might read your ad and really like your product and say to themselves “I’ll come back here later and buy this” but that rarely happens. If you have a limited time offer, this can drive them to your website right now instead of never. And to get even more visitors, try using a limited time offer with the reduced price offer.

5) Add emotion – You need to add emotion to your ads. This is one of the reasons why you should buy an affiliate product before promoting it. It’s hard to write an ad for a product you’ve never seen or used. But if you buy the product and are excited about it, it will be much easier to write a great ad.

6) Use bullets – Again, because bullets work well on websites, so you should try using them in your ads. Many people may just be skimming through your ads, so grab their attention with a list of the benefits your product offers.

7) Use ‘firstname’ – Whenever you can ask the ezine owner to add the subscriber’s first name to their subject line and in their individual ad. Tests have shown that this greatly increases response rates.

8) Write like you talk: Write your solo ad as if you were talking to one of your friends. Don’t use exaggerated words, use words that a sixth grader will understand. Just be yourself. Another tip is to keep sentences and paragraphs short so they are easier to read. Also, be sure to use the word “you” often in your ad.

9) Look like an article: If you can, try to write your ad to look like an article. Offer lots of good information in your ad and then towards the end ask them to visit your website to learn even more. Some people have had great success with these types of solo ads.

10) Pay Someone to Write – Remember that you can always pay someone to write your ads for you. And you can find someone who writes an ad that generates 10 times more sales than the one you wrote. This would be absolutely priceless! But there’s a wonderful feeling you get when you finally create a winning ad for yourself.

Practice writing ads using this tip and you’ll be writing better ‘Solo Ads’ in no time. And when you finally write a great solo ad and submit it to a proven related ezine, it can make you money time and time again. Always remember these 3 things:

1) Have a great subject line.

2) Create a winning AD.

3) And make sure you have a proven website.