Mobile applications emerge as the stars of the new economy
Industry reports indicate that mobile apps will continue to be the “superstars” of 2016. As more e-commerce websites, taxi apps and others transition to app-only transactions, the potential for businesses of mobile application development will grow at an incredible rate. omitted. This also means that brands, across the spectrum, will have renewed interest and investment in mobile websites and mobile apps.
As data drives more market decisions, mobile apps are sure to be kings of our new and improved ‘n-demand’ economy. There are reasons to believe that the gaming and entertainment industry holds great promise, as data integration will create many powerful partnerships between platforms.
In more ways than one, it’s a great time to explore the power of mobile apps. Brands have already understood and aligned their marketing strategies with evolving digital technology. It is only a matter of time before the exception becomes the norm. While it is clear that traditional media will not go away, there is no doubt that everything will be tested for mobile devices first.
Custom application development companies would do well to take these predictions seriously and prepare to meet the demands of this explosion in 2016. There is a possibility that there will be a surge in offshore software development to control costs. But this year, offshore app development companies may have to perform on more fronts than cost competition. This means that offshore custom application development vendors must be prepared to follow standardized frameworks and establish maturity in terms of capability.
This year, we are about to witness a renewed vigor to embrace and understand all forms of time-sensitive innovation so we can take advantage of technology opportunities in the coming quarter. It will be safe to assume that application development companies are preparing to employ their legacy solutions architecture with contemporary technology to broaden their areas of expertise and add new services to their existing portfolio. Pioneers in this segment are likely to capture a sizeable share of the mobile app development market in 2016.
Reports also indicate that services like Analytics and Insights, Enterprise Mobility, Social Media, Cloud Computing, Big Data Management will be top sellers this year. We will also see relevant industry players investing time and resources to strengthen their development capabilities to take full advantage of this ‘App Revolution’.