Why Design a Black and White Fashion Designer Logo
Fashion design is a game of colours. Whether creating clothing, jewelry or handbags, mixing alluring hues in contrasting ways is the coup de grace of creative design. I have often seen people reject a fancy dress simply because “red is not in style” or “yellow does not suit my appearance” and other similar comments about colors. So color is one of the defining factors when one buys a styling product. This has led designers to believe that their logos should be multicolored and vibrant. This is often a misconception because one can create a great fashion designer logo using just two colors – black and white.
The question, however, is “why should the logo for fashion designers be in black and white and not in color?” Here are some answers that you can’t easily ignore.
Easy and cheap to print
Color cartridges are expensive, and people often avoid printing in color when they need multiple copies. They are also more flexible in use as you don’t have to be very careful when using them on your brochures, business cards and letterheads because they can fit well on paper.
Have a classy evergreen look
Colors go in and out, but black and white remain. Black and white is a combination that has been around since the advent of creative design and there is no chance it will go out of style. Having this evergreen combination in your logo ensures that your logo never becomes outdated. You can use this logo forever.
Grab attention through excellent contrast
Black and white colors are popular for their excellent contrast. They go perfectly well together. Also, its contrast is very attractive and eye-catching, so you can easily grab the attention of the viewers with this attractive combination.
Stand out from the crowd of images
As I noted earlier, when creating a trendy logo, the focus is often on the use of colors. So chances are high that at any fashion design competition or event, all other logos will be full of color, but yours will be unique. Also, the designer has not relied on colors to create the appeal, so it will be more artistic and creative. In every fashion designer’s logo gallery, your logo will easily stand out.
Convey a clear message
Have you ever thought that all manuscripts and documents require black printing on white paper? This is simply because it is easier to read black text on a white background. Changing the font color or background color may make the message unclear and difficult to read. A black and white fashion designer logo is therefore better for communicating her message than one in color.
Combining them all, you get an attractive, more powerful and unique design with black and white colors that will give your fashion business a standout character.